Edith Poor, Communications Consultant » Clear Writing Means Clear Thinking

No one in corporate life has the luxury of thinking and writing in solitude. The corporate world demands our best work in the tumultuous setting of trading floor, cubicle, conference room. How to write well in such a setting? Writing well requires concentration, but more than that, it requires focus. I define concentration as the ability to think hard, and focus as the ability to think hard about the right things.

I’ve spent more than twenty years working with writers in corporations, giving them tools to help them focus so that, regardless of the pressures they face and the setting they’re in, they have the ability to think and write clearly.

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